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Sundström, A. (2017). University sustainability identity - the role of identity, image and reputation (1ed.). In: Fagerström, Arne and Cunnigham, Gary M. (Ed.), A good life for all: Essays on sustainability celebrating 60 years of making life better (pp. 9-20). Mjölby: Atremi AB
Open this publication in new window or tab >>University sustainability identity - the role of identity, image and reputation
2017 (English)In: A good life for all: Essays on sustainability celebrating 60 years of making life better / [ed] Fagerström, Arne and Cunnigham, Gary M., Mjölby: Atremi AB , 2017, 1, p. 9-20Chapter in book (Other academic)
Abstract [en]

This chapter draws attention to how universities integrate corporate social responsibility and sustainability (CSR/S) as part of a university's identity. It is assumed a close interrelationship exists between "who we are"  as a university sustainaility identityt, image and reputation, implying that changes in one dimension affect another. By relation CSR/S research, three implications are discussed that influence university sustainability identity following the habit of letting CSR/S become functionally divided related to organizational activities; difficulties to integrate the concept make university identity mulitdimensional. Finally, image implementation is not conducted in a substantive manner and perceived as a desktop product, also having influence on identity and reputation.

Place, publisher, year, edition, pages
Mjölby: Atremi AB, 2017 Edition: 1
Keywords
corporate social responsibility, sustainability, CSR, CSR/S
National Category
Other Social Sciences Business Administration
Identifiers
urn:nbn:se:hig:diva-23766 (URN)978-91-7527-174-3 (ISBN)
Available from: 2017-03-16 Created: 2017-03-16 Last updated: 2018-03-13Bibliographically approved
Sammalisto, K., Sundström, A., von Haartman, R., Holm, T. & Yao, Z. (2016). Learning about sustainability: what influences students’ self-perceived sustainability actions after undergraduate education?. Paper presented at Sustainability. Sustainability, 8(6), Article ID 510.
Open this publication in new window or tab >>Learning about sustainability: what influences students’ self-perceived sustainability actions after undergraduate education?
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2016 (English)In: Sustainability, ISSN 2071-1050, E-ISSN 2071-1050, Vol. 8, no 6, article id 510Article in journal (Refereed) Published
Abstract [en]

Changing societies’ minds about sustainability requires knowledge about the situation, awareness of what needs to be done and actions to change today’s unsustainable behaviors. Universities are challenged to develop students’ ability to appreciate the complexities of sustainability and translate sustainability knowledge of education into systemic, anticipatory and critical thinking and actions. To meet this challenge, universities provide specific study programs and courses and integrate sustainability in education and activities. There is limited research on the results of such efforts from a student perspective. The study focused on an identical cohort of 108 undergraduate students who answered a survey about their self-perceived knowledge, awareness and actions before and after their studies in a Swedish university. All 108 students had sustainability integrated into their study programs; forty-eight also attended specific sustainability courses. The test model explains variations in students’ self-perceived sustainability actions at the end of their studies. There were differences already in students’ initial self-perceived knowledge between the groups. The students’ female gender, self-perceived initial actions, studying sustainability courses as well as the increase in self-perceived sustainability knowledge contribute significantly to the later sustainability actions. The results show student development, which can encourage those working with education for sustainable development in universities.

Keywords
awareness, ESD, gender, higher education, integration, longitudinal study, knowledge
National Category
Other Engineering and Technologies not elsewhere specified Other Social Sciences not elsewhere specified
Identifiers
urn:nbn:se:hig:diva-21526 (URN)10.3390/su8060510 (DOI)000378776800007 ()2-s2.0-84975727049 (Scopus ID)
Conference
Sustainability
Projects
CLIP
Available from: 2016-05-27 Created: 2016-05-27 Last updated: 2018-12-06Bibliographically approved
Sundström, A., Ahmadi, Z. & Hyder, A. (2016). Market and innovation orientation typology: proposition and illustrations. Marketing Intelligence & Planning, 34(3), 376-393
Open this publication in new window or tab >>Market and innovation orientation typology: proposition and illustrations
2016 (English)In: Marketing Intelligence & Planning, ISSN 0263-4503, E-ISSN 1758-8049, Vol. 34, no 3, p. 376-393Article in journal (Refereed) Published
Abstract [en]

Purpose – The purpose of this paper is to develop a typology based on the market orientation (MO) and innovation orientation (IO) of firms, and to illustrate the extent to which public housing companies (PHCs) fit into this framework.

Design/methodology/approach – A qualitative study of 11 PHCs in central Sweden was conducted to classify their positions in the typology. Interviews with semi-structured and open-ended questions were used to collect the data.

Findings – Four PHC types were identified by combining high and low MO and IO. This study offers insights on the importance of combining MO and IO. The overall findings show that MO and IO combination is not static and must be handled according to context. The MO-IO typology developed could be tested in a quantitative study on a larger sample of public or combined public and private housing companies.

Research limitations/implications – An empirical study comparing public and private housing companies on the basis of the proposed typology in relation to economic contingencies in the environment would further knowledge in this area.

Practical implications – The current study gives managers an indication of their position in the typology, which can be used as a tool for improving performance.

Originality/value – This paper describes PHCs within a proposed typological framework.

Keywords
market orientation, innovation orientation, customer-led, responsiveness, economy, public housing, typology
National Category
Economics and Business
Identifiers
urn:nbn:se:hig:diva-20702 (URN)10.1108/MIP-04-2015-0081 (DOI)000376201200005 ()2-s2.0-84964203131 (Scopus ID)
Available from: 2015-11-30 Created: 2015-11-30 Last updated: 2019-10-14Bibliographically approved
Chowdhury, E. H., Sundström, A. & Hyder, A. (2016). Supply Chain CSR Image Challenges - A study on Bangladesh Clothing Industry. International Journal of Supply Chain Management, 5(2), 16-25
Open this publication in new window or tab >>Supply Chain CSR Image Challenges - A study on Bangladesh Clothing Industry
2016 (English)In: International Journal of Supply Chain Management, ISSN 2050-7399, Vol. 5, no 2, p. 16-25Article in journal (Refereed) Published
Abstract [en]

This paper provides a deep insight into the Corporate Social Responsibility (CSR) image scenario of the international buying firms and Bangladesh suppliers as well as identifies the challenges for building a positive supply chain (SC) CSR image for the suppliers of Bangladesh clothing industry. The contribution of this paper is that it improves knowledge of SC CSR image from the supplier’s as well as the buyer’s perspective. This paper also provides suggestions regarding improvement of Suppliers’ CSR image that can influence the SC CSR image.

Place, publisher, year, edition, pages
ExcelingTech, 2016
Keywords
Corporate social responsibility (CSR), supply chain, image, corporate image, supply chain CSR image
National Category
Economics and Business
Identifiers
urn:nbn:se:hig:diva-22233 (URN)2-s2.0-84990064101 (Scopus ID)
Funder
The Swedish Foundation for International Cooperation in Research and Higher Education (STINT)
Available from: 2016-08-17 Created: 2016-08-17 Last updated: 2018-03-13Bibliographically approved
Sundström, A., Sammalisto, K. & Gyll, J. (2015). Developing social sustainability for innovative industrial work environments. In: : . Paper presented at Global Cleaner Production & Sustainable Consumption Conference - Accelerating the Transition to Equitable Post Fossil-Carbon Societies, 1-4 November 2015, Sitges, Barcelona, Spain.
Open this publication in new window or tab >>Developing social sustainability for innovative industrial work environments
2015 (English)Conference paper, Oral presentation only (Refereed)
National Category
Other Mechanical Engineering
Identifiers
urn:nbn:se:hig:diva-20892 (URN)
Conference
Global Cleaner Production & Sustainable Consumption Conference - Accelerating the Transition to Equitable Post Fossil-Carbon Societies, 1-4 November 2015, Sitges, Barcelona, Spain
Projects
CLIP
Available from: 2015-12-16 Created: 2015-12-16 Last updated: 2018-12-03Bibliographically approved
Sammalisto, K., Sundström, A., Holm, T. & Yao, Z. (2015). Development of students´ sustainability knowledge, awareness and actions during university education. In: : . Paper presented at Global Cleaner Production & Sustainable Consumption Conference (GCPC), Sitges, Spain, 2-3 November, 2015.
Open this publication in new window or tab >>Development of students´ sustainability knowledge, awareness and actions during university education
2015 (English)In: : , 2015Conference paper, Oral presentation only (Refereed)
National Category
Other Mechanical Engineering
Identifiers
urn:nbn:se:hig:diva-20891 (URN)
Conference
Global Cleaner Production & Sustainable Consumption Conference (GCPC), Sitges, Spain, 2-3 November, 2015
Available from: 2015-12-16 Created: 2015-12-16 Last updated: 2018-12-03Bibliographically approved
Sammalisto, K., Sundström, A. & Holm, T. (2015). Implementation of sustainability in universities as perceived by faculty and staff: a model from a Swedish university. Paper presented at Bridges for a more sustainable future: Joining Environmental Management for Sustainable Universities (EMSU) and the European Roundtable for Sustainable Consumption and Production (ERSCP) conferences. Journal of Cleaner Production, 106, 45-54
Open this publication in new window or tab >>Implementation of sustainability in universities as perceived by faculty and staff: a model from a Swedish university
2015 (English)In: Journal of Cleaner Production, ISSN 0959-6526, E-ISSN 1879-1786, Vol. 106, p. 45-54Article in journal (Refereed) Published
Abstract [en]

Education for sustainable development creates new challenges for universities where faculty and staff are expected to prepare students to meet complexities in society and take responsibility for sustainability, which scientists are urgently calling for today. Few studies exist on how faculty and staff perceive sustainability in their functions at the university based on long-term sustainability implementation and training within a 14001 certified environmental management system. This university case study with data collected by open-ended survey questions explores how faculty and staff express their role in sustainability work within a Swedish university.The authors developed a model to illustrate development of sustainability competence and its institutionalization. Results show a large variation in perceptions of sustainability from waste separation to a complex understanding and integration of issues into education. Integration of sustainable development as a university core competence is difficult for a whole university to reach. Interpretational flexibility provides opportunities for discussing the sustainability concept in diverse academic traditions in different disciplines. Top management inspiration on different university levels is essential for integration. Continuous training and routines contribute to movement towards institutionalization of sustainability activities and to following up the process in universities.

Keywords
Competence, Education for sustainable development (ESD), Higher education, Institutionalization, Management engagement, Sustainable development, Education for sustainable development, Swedish
National Category
Other Social Sciences Educational Sciences
Identifiers
urn:nbn:se:hig:diva-18316 (URN)10.1016/j.jclepro.2014.10.015 (DOI)000359955900006 ()2-s2.0-84938197430 (Scopus ID)
Conference
Bridges for a more sustainable future: Joining Environmental Management for Sustainable Universities (EMSU) and the European Roundtable for Sustainable Consumption and Production (ERSCP) conferences
Available from: 2014-12-09 Created: 2014-12-09 Last updated: 2018-12-03Bibliographically approved
Ahmadi, Z. & Sundström, A. (2015). The Role of Market Intelligence in Declining Markets: Public Housing Companies in Sweden. Journal of Nonprofit & Public Sector Marketing
Open this publication in new window or tab >>The Role of Market Intelligence in Declining Markets: Public Housing Companies in Sweden
2015 (English)In: Journal of Nonprofit & Public Sector Marketing, ISSN 1049-5142, E-ISSN 1540-6997Article in journal, Meeting abstract (Other academic) Submitted
Place, publisher, year, edition, pages
Taylor & Francis Group, 2015
Keywords
market orientation, market intelligence, public housing companies, strategic performance, and competitive strategy
National Category
Economics and Business
Identifiers
urn:nbn:se:hig:diva-20708 (URN)
Available from: 2015-11-30 Created: 2015-11-30 Last updated: 2019-10-14Bibliographically approved
Steiner, L., Sundström, A. & Sammalisto, K. (2013). An analytical model for university identity and reputation strategy work. Higher Education, 65(4), 401-415
Open this publication in new window or tab >>An analytical model for university identity and reputation strategy work
2013 (English)In: Higher Education, ISSN 0018-1560, E-ISSN 1573-174X, Vol. 65, no 4, p. 401-415Article in journal (Refereed) Published
Abstract [en]

Universities face increasing global competition, pressuring them to restructure and find new identities. A multidimensional model: identity, image and reputation of strategic university identity and reputation work is developed. The model includes: organizational identity; employee and student attitudes; symbolic identity; influence from buildings, artefacts and reputation; and external stakeholders’ valuations. Image perceptions among employees, students and external stakeholders are proposed to have a transition-mediating function with respect to university identity. The model serves as an analytical tool for both academic scholars and university administrators in the strategic work with university identity, image and reputation, and aim to clarify the complex relations between these concepts.

Keywords
University identity, Symbolic identity, Reputation, Strategy
National Category
Economics and Business
Identifiers
urn:nbn:se:hig:diva-12788 (URN)10.1007/s10734-012-9552-1 (DOI)000316346200001 ()2-s2.0-84875403647 (Scopus ID)
Available from: 2012-09-06 Created: 2012-09-06 Last updated: 2018-12-03Bibliographically approved
Hyder, A. S., Chowdhury, E. H. & Sundström, A. (2013). CSR & Networking in Supply Chain. In: Multidisciplinary Academic Research 2013: . Paper presented at The 2nd Multidisciplinary Academic Conference on Economics, Management and Marketing (MAC-EMM 2013), 6-7 December 2013, Prague, Czech Republic. Prague: MAC Prague consulting
Open this publication in new window or tab >>CSR & Networking in Supply Chain
2013 (English)In: Multidisciplinary Academic Research 2013, Prague: MAC Prague consulting , 2013Conference paper, Published paper (Refereed)
Abstract [en]

By comparing two unequal European buyers, this study explores network relationships in Supply chain (SC) from a corporate social responsibility (CSR) perspective in the Bangladesh apparel industry. A qualitative method has been applied for data collection though interviews and gathering secondary material in the form of newspaper articles and buyers’ websites. A combination of network perspective and compliance and capacity building constitutes the theoretical foundation of the study. The result shows that the larger buyer stresses on control and strictly following the code of conducts while the smaller buyer relies on collaboration and dialog in implementing CSR.

Place, publisher, year, edition, pages
Prague: MAC Prague consulting, 2013
Keywords
Relationship, Trust, Control, Bangladesh, Collaboration
National Category
Economics and Business
Identifiers
urn:nbn:se:hig:diva-17561 (URN)9788090544222 (ISBN)
Conference
The 2nd Multidisciplinary Academic Conference on Economics, Management and Marketing (MAC-EMM 2013), 6-7 December 2013, Prague, Czech Republic
Available from: 2014-09-18 Created: 2014-09-18 Last updated: 2018-12-03Bibliographically approved
Organisations
Identifiers
ORCID iD: ORCID iD iconorcid.org/0000-0003-3258-0671

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