This study sought to ascertain the possible determinants that sway rural consumers’ behavioral intention to use technology driven services in Bangladesh. Using the self-administrated questionnaire followed by several in-depth interviews and focus group discussions (FGDs) as supporting instruments, this study analyzed information gathered from one hundred and three respondents, drawn purposively from a village locally known as Dollar Bazar, situated in Manikganj district of Bangladesh.  All respondents were provided with the structured and self-administrated questionnaires and advised to quantify their responses in a 7-point Likert scale ranging from Strongly Disagree (SD) to Strongly Agree (SA). Questionnaire items were primarily adopted from prior studies, pertinent to Information Communication Technologies (ICTs) diffusion, adoption, and acceptance. Results of the study reveal that the three retained observed variables; Service Perception (SP), Perceived Interaction (PI), Intention to Use (ITU) have good degree of internal consistency. Moreover, confirmatory factor analysis (CFA) results brought out the facts that the variable, namely Perceived Interaction (PI) is significantly affecting the dependent variable while Service Perception (SP) has no significant effect on the intention to use which are quite consistent with the earlier estimates in this field. Findings of this study have theoretical contributions as it directly contributes by enhancing the outlook of the literature of technology adoption, and provide managerial implications for ICT driven organizations (i.e. Telecom companies, Value Added service [VAS] providers, Financial Institutions) by enhancing knowledge regarding the rural consumers of Bangladesh and their behavior.