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The Challenge of being both Cost Efficient and Responsive: Analysing the Supply Chain Design of Ericsson, the Telecom Equipment Maker
University of Gävle, Faculty of Engineering and Sustainable Development, Department of Industrial Development, IT and Land Management. University of Gävle, Center for Logistics and Innovative Production. (Industriell ekonomi)
2010 (English)In: Proceedings of APMS 2010 - International Conference on Advances in Production Management Systems, 2010Conference paper, Published paper (Refereed)
Abstract [en]

Literature suggests that supply chains should be designed based on the characteristics of products, including their technological maturity and the predictability of demand. The advantages of doing so are indisputable, but may be more difficult to achieve in practice. The aim of this paper is to, based on a single case study, analyse how a leading technology-based company solves the problems of conflicting supply chain demands. The company sells multiple products with varying degrees of technical maturity and predictability of demand. The study finds that technological maturity is driving a change towards a more efficient supply chain. The efficient supply chain is, however, not suitable for all products. The case company's solution is a dual-speed supply chain: a responsive one when demand is uncertain and an efficient one for standard products with predictable demand. The paper concludes that the supply chain will by necessity be a compromise as well as segmented based on the characteristics of the company's many products.

Place, publisher, year, edition, pages
2010.
Keyword [en]
Case study, Logistics, Telecom
National Category
Mechanical Engineering
Identifiers
URN: urn:nbn:se:hig:diva-7732Scopus ID: 2-s2.0-84894150140ISBN: 978-886493007-7 (print)OAI: oai:DiVA.org:hig-7732DiVA: diva2:355288
Conference
APMS 2010 International Conference on Advances in Production Management Systems, 11-13 October, Cernobbio, Lake Como, Italy
Available from: 2010-10-06 Created: 2010-10-06 Last updated: 2016-07-06Bibliographically approved

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CiteExportLink to record
Permanent link

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Cite
Citation style
  • apa
  • harvard-cite-them-right
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • sv-SE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • de-DE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf