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Pull Out the Cable!: The Public Reception of a Suggested National Politics on Audiovisual Media and Telecommunication in Sweden in 1972.
University of Gävle, Faculty of Education and Business Studies, Department of Humanities. (Filmvetenskap)
2012 (English)Conference paper, Presentation (Other academic)
Abstract [en]

In 1971 the Head of The Swedish Film Institute, Harry Schein, was given the task by the Ministries of Education to make an official governmental investigation on new audiovisual technologies. Influenced by mainly contemporary Canadian research (official reports like Instant World, 1971), Schein turned the investigation to focus on new telecommunication technology, cable television, pay television and satellite broadcasting. The investigation resulted in the book Inför en ny mediepolitik (“Heading a New Media Politics”) in 1972, where Schein described advanced technical solutions for the distribution of television that already existed, but also predicted a revolving future. Audiovisual media would challenge printed media, and an upcoming broadband technology would transform interpersonal as well as official communications. Mass media was, according to Schein, a phenomenon of the 20th century. The global village described by Marshal McLuhan would be succeeded by “the city of thousand ghettos”, a metaphor borrowed from Instant World. Schein suggested in his investigation that a national media politics would have to make common solutions for film, radio, television, telecommunications and printed media.

This paper will focus on the intense public debates over new technologies and national media politics that the book initiated. 

 

Place, publisher, year, edition, pages
2012.
Keyword [en]
media policy, cable tv, internet, Harry Schein
National Category
Studies on Film
Identifiers
URN: urn:nbn:se:hig:diva-13405OAI: oai:DiVA.org:hig-13405DiVA: diva2:570057
Conference
TIME NETWORKS: SCREEN MEDIA AND MEMORY The NECS 2012 Conference Lisbon, 21st-23th June 2012 Hosted by the New University of Lisbon and the University of Coimbra
Projects
Citizen Schein
Funder
Swedish Research Council
Available from: 2012-11-16 Created: 2012-11-16 Last updated: 2012-12-03Bibliographically approved

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard-cite-them-right
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • sv-SE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • de-DE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf