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The marketing process of medical tourism
Rydback, Michelle
University of Gävle, Faculty of Education and Business Studies, Department of Business and Economic Studies, Business administration.
ORCID iD:
0000-0002-2016-4841
Hyder, Akmal S.
University of Gävle, Faculty of Education and Business Studies, Department of Business and Economic Studies, Business administration.
ORCID iD:
0000-0002-4383-6452
Borg, Erik
University of Gävle, Faculty of Education and Business Studies, Department of Business and Economic Studies, Business administration.
Osarenkhoe, Aihie
University of Gävle, Faculty of Education and Business Studies, Department of Business and Economic Studies, Business administration.
ORCID iD:
0000-0003-0477-855X
2015 (English)
In:
Innovation, Entrepreneurship and Sustainable Value Chain in a Dynamic Environment / [ed] D. Vrontis, Y. Weber, E. Tsoukatos, Marseille: EuroMed Press , 2015, p. 2720-2722
Conference paper, Published paper (Refereed)
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Text
Place, publisher, year, edition, pages
Marseille: EuroMed Press , 2015. p. 2720-2722
Keywords [en]
Network, Trust, Adaptation, Service Marketing, The Philippines, medical tourism
National Category
Economics and Business
Identifiers
URN:
urn:nbn:se:hig:diva-21357
ISI:
000371316100264
ISBN:
978-9963-711-37-6 (print)
OAI: oai:DiVA.org:hig-21357
DiVA, id:
diva2:915161
Conference
8th Annual Conference of the EuroMed Academy of Business, 16-18 September, 2015, Verona, Italy
Available from:
2016-03-29
Created:
2016-03-29
Last updated:
2023-03-08
Bibliographically approved
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Rydback, Michelle
Hyder, Akmal S.
Osarenkhoe, Aihie
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